The corporate culture of ADBC consists of five parts: mission, vision, business philosophy, professional ethics, and slogan:
Mission: Support agriculture for the benefit of the country and build the bank for the interests of the people.
Vision: Build a modern agricultural policy bank featuring quality development.
Business philosophy: Execute the state will, serve agricultural needs and conform to the law of banking. A "three-in-one" business philosophy for short.
Professional ethics: Commitment to the nation and professional competence.
Slogan: Agricultural Development Bank of China, a bank committed to serving rural revitalization.
The mission - "Support agriculture for the benefit of the country and build the bank for the interests of the people" - signifies ADBC and its employees' unwavering commitment to upholding the value pursuit and sacred responsibility of supporting agriculture. The vision - "Build a modern agricultural policy bank featuring quality development" - depicts the development goals and blueprint of ADBC in the new era and new journey. The "three-in-one" business philosophy - "Execute the state will, serve agricultural needs and conform to the law of banking" - reveals the direction, purpose, and operational principles of ADBC as an agricultural policy bank. The professional ethics - "Commitment to the nation and professional competence" - encapsulates and summarizes the excellent qualities formed by all employees of the bank in ADBC's practice of agricultural policy finance. It is a strong guarantee for ADBC’s fulfillment of the tasks entrusted by the CPC and the country in the new era. The slogan - "Agricultural Development Bank of China, committed to serving rural revitalization" - aims at building the brand image of ADBC as a bank that supports agriculture in the new era, demonstrating the bank's responsibility and commitment to serving the strategy of rural revitalization.
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